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PPC Marketing

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What is Facebook Retargeting?

By | Marketing, PPC Marketing, Social Media | No Comments

All of the traffic your website receives is very important, and one of the metrics used to determine growth for your business is an increase in website traffic. But the truth of the matter is that not everyone who visits your website is going to convert into a lead or sale the first time they see your page. They may read through a blog post or visit your sales page – but that’s it. They…

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Online Marketing For Small Businesses: The Basics

By | Content Marketing, Marketing, PPC Marketing, Social Media | No Comments

One of the greatest things to happen in the world of marketing and advertising for small business owners is the internet. In the past, when advertising relied on television, newspapers, magazines, and cold calling, huge businesses with nearly unlimited ad budgets and large marketing teams dominated everything. As a small business, trying to compete with that was extremely difficult. Online advertising has virtually eliminated that struggle though, and now even small businesses can compete with…

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